Brand & Communications Manager
Adyen (AMS:ADYEN)
Shanghai
16小时前
source : Index Ventures

This is Adyen

We took an unobvious approach to starting a payments company, building a platform from scratch. Today, we're the payments platform of choice for the world's brightest companies.

Speed is the foundation of our company. We think fast. We work fast. We launch fast. We are honest, direct, and try to have some fun too.

We’re creating our own path, with a global team driving sustainable growth. To maintain our momentum, we need people to join us in finding new ways of solving our unique challenges - people like you.

Brand & Communications Manager

We are looking for a senior brand & communications manager to lead and develop programs to advance brand awareness and consideration.

This is a new role based in Shanghai, and will report into the Head of Marketing & Communications in Singapore, and work closely with the consultancy team in China.

To be a successful hire, you will need prior experience with creating campaigns and strategies, as well as experience in managing digital campaigns, events and content creation.

What you’ll do

  • Develop the overall branding strategy for China, working with relevant stakeholders, in line with broader company objectives
  • Develop and execute integrated programs to build our brand and drive consideration for Adyen, across PR, digital channels, events, partner relationship-building, social media, webinars
  • Manage and oversee Adyen’s social channels in China
  • Be the local market expert, and work closely with regional APAC marketing & communications team (Campaigns, Content, PR) to surface country insights and customer success stories, aligning to ensure consistency in brand identity and narratives
  • Manage partners and agency to drive and deliver effective brand programs mapped to business objectives
  • Track and evaluate the impact of programs in achieving their stated objectives, report on results and optimise future campaigns
  • Find new, innovative ways to get our story heard & drive results from the integrated programs
  • Collaborate with local commercial leads, regional & global marketing & communications teams, designers, product managers, sales, subject matter experts, and external influencers and agencies to produce inspiring brand programs
  • Who you are

  • 8+ years of relevant experience
  • Flexible & tenacious : does what it takes to get things done, and ability to navigate through ambiguity
  • Strategic & hands-on : From developing a relevant strategy for the market to delivering impactful programs that works
  • Collaborative nature and team player, and a desire to work in a multi-cultural environment
  • Demonstrated ability to take initiative, think ahead, engage proactively and make great things happen
  • Have a successful track record in high tech branding to business audience
  • Strong project management skills

    Proficient in Marketo, Salesforce

    Who we are

    Adyen is the payments platform of choice for the world's leading companies, delivering frictionless payments across online, mobile and in-store channels.

    It is the only provider of a modern end-to-end infrastructure, connecting directly to Visa, Mastercard, and consumers' globally preferred payment methods.

    With offices around the world, Adyen serves nine of the 10 largest U.S. internet companies and many worldwide retailers.

    Customers include Facebook, Uber, L'Oreal, Casper, Bonobos, and Spotify.

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