(Associate) Manager of External Relations
Johnson & Johnson
Beijing, China
11天前
  • Drive digital media strategy and plan to bring in innovative communications elements based on the stakeholders’ insights.
  • Manage policies on social media to ensure the governance across the organization.
  • Identify key opinion leaders (KOLs) authority KOLs, social KOLs, peer KOLs, and develop programs to cultivate relationship with them constantly, and get their support to enhance company reputation.
  • Bring in social media value to disease awareness (TA communications), develop and implement specified digital media plan.
  • Execute national media relations programs, including media database, competitive intelligence, annual media gatherings;
  • build and maintain long-term relationships to effectively deliver key messages

  • Support special project execution including global / regional work streams
  • Manage the third-party agencies on a daily basis.
  • Qualifications

  • At least 5 years of working experience in corporate communication, media relations experience in a large corporation or organization, or relevant experience in a leading PR agency;
  • Proven track record of social media communication response and management;
  • Excellent copy-writing skills and demonstrated ability to prepare reports in both Chinese and English;
  • Demonstrated experience and ability in project management and strong time-management skills;
  • Interpersonal skills, able to liaise with and gain co-operation of all levels of management, staff and stakeholders
  • Creative thinking capability; team player
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