Offer Marketing Manager-0066U5
The permanent mission of this position is to be the ProductChampion for the Medium Offer (contactor, overload relay, motor protectioncircuit breaker) globally and work with various local marketing functions inorder to successfully deliver the appropriate product or application for theappropriate market.
Management of product offer lifecycle through monitoring of alternative offer developments and technologies
Identify and investigate new market and customer opportunities, and develop the offer to meet this need
Manage the offer roadmap in line with the needs of the local markets respecting Line of Business (LOB) overall strategy
Offer creation and new product introduction, incorporating technology available within Schneider Electric
Adaptation and development of the existing offer
Manage Offer rationalization & simplification
Secure right product functionality for different target channels and segments
Production of an annual development plan for renewal of existing offers or development of new offers in conjunction with OCP functions.
Actions to address any products failing to meet desired sales and / or margin expectations
Well informed knowledge of the market and ongoing evolution of the offer to respond to changing market conditions
Offer Optimization project member, provide substitution plan.
Coordinate with Offer Manager counter part of other lines, synchronize roadmaps.
Be responsible for monitoring cost and margin performance of MoMa Medium offer, liaising with the local marketing teams in line with consolidated margin requirements.
Define price positioning of new offers
Optimize profitability of the product offer.
Benchmarking report of average market prices and positioning of Schneider Electric offer.
Business case (Marketing deliverable PMP)
Customer and Channel
Work with the local marketing teams to understand the behavior and expectation of each customer channel and segment.
Anticipate and satisfy Customer needs profitably
Develop measures and reporting mechanisms for all areas of responsibility
Well briefed with business mining to management team
Knowledge of practical marketingcommercial and industrial products
Knowledge of strategy and planning
Sound commercial experience
Knowledge of commercial and industrialapplications, electrical and electronic
Knowledge of complex products and theirapplications
Degree or equivalent inElectrical Engineering or Business Management
Minimum of 5 years sales and / ormarketing experience,
Dynamic, self motivated individual whois a team player
Results driven, diligent and resolute
Good English communication skills.
Good negotiation and influencingskills.
Independent. Able to develop and managepersonal work plans.
Working knowledge of appropriate PCapplications (Word, Excel, Powerpoint etc.)