Product Marketing Specialist
ABB
Xi'An, Shaanxi, China
6天前

Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future.

At ABB, we have the clear goal of driving diversity and inclusion across all dimensions : gender, LGBTQ+, abilities, ethnicity and generations.

Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.

As a Product Marketing Specialist, you will be responsible for owning specific product line, conducting relevant market investigation, improving its value proposition to sales and customers, and coordinating with back-end for closing technical gaps, in Electrification Business Area in Chengdu, Xi'An, Xiamen, China.

Reporting to the Product Marketing Manager, you will support sales for practical actions to turn leads / opportunities into orders.

Your responsibilities

  • Owning specific product line, conducting relevant market investigation, improving its value proposition to sales and customers, and coordinating with back-end for closing technical gaps
  • Working with front-end sales in assigned region on technical / commercial / quality aspects to capture more opportunities, implementing the promotions through seminars / roadshows
  • Diving into weak / potential segment through comprehensive investigation, identifying the segment pattern and area to improve
  • Supporting sales for practical actions to turn leads / opportunities into orders
  • Cooperating with sales and collecting forecast of big projects and / or defined special product, and feedback to factory to ensure smooth delivery as expected.
  • Establishing good relationship with customer for long-term cooperation
  • Your background

  • 5 years sales working experience in related field
  • A bachelor’s degree or above
  • Familiar with medium voltage products and related market
  • Outstanding communication and interpersonal skills expected
  • Must have willingness to travel
  • Must have good teamwork spirit
  • Good in English and computer level
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